Architectural company brand refresh.

Client: Steering House Design & Development

Role: Fractional Chief Creative Officer

The Architectural Design & Development company has been in business for 20 years without a clear identity or visual direction. I conducted a company exploratory and competitor research, then created a strategy for creative growth.

Projects included designing, producing, and launching a new website, copywriting brand language and web text, hiring photographers for interior, exterior, and employee photography, creating a video series focused on their soon-to-be-built passive house (in-progress), designing ads to relaunch their brand and other materials.